Hi! I’m SimonSenior Product Designer

Hi! I’m Simon,

a Sydney-based product designer, photographer and tool builder.

I got into product design sideways: web design first, then a detour into icon design.

  • Senior Product Designer

    Bigtincan

    Lead designer on Content Hub, a sales enablement platform used by 1,000+ companies.

  • Product Designer

    Bigtincan

    Product designer on Content Hub, a sales enablement platform in a fast moving start up.

  • Product Designer

    Shiny Things

    Lead designer on Shape Lab, a geometry app for 5–7 year olds that we tested by teaching real lessons in real classrooms.

  • Senior UI Designer

    glyFX (PerthWeb)

    Designing icons and UI graphics for software companies, and leading the design team. I learned pixel-level craft, and holding a team to a high standard.

Each move brought me closer to the problem behind the interface.

Why I Design

Technology should be a multiplier. The best tools let people do things that aren’t possible without them, not a little faster. When the tools I needed don’t exist, I build them: 14 Figma plugins for the design team, and an MCP server that helps Claude build with our actual design system components.

Understand the problem before solving it. The problem definition is the part most likely to be wrong. When execution is cheap it’s tempting to build everything, but building the wrong things doesn’t make a team faster.

Build less, sooner. Shape Lab was feature-rich by the time it shipped, but it took too long to get there. Now I put something in the hands of users and iterate to find the right solution.

Simon Seeber taking a selfie inside a mirrored room of colourful hanging lights
Hello from Sydney!

What I’m looking for

A senior role on a product people depend on for their work, with problems big enough that getting them right is important, a team that values evidence over opinion, and room to help other designers grow.

Outside work I’m into photography, learning languages, and building Ikea furniture.

Got a big problem worth solving?

Reach out